This week we were visited by a guest speaker Lucie Bohmova from the University of Economics in Prague. Lucie introduced us to the topic of ‘Social Media for Business’, she explained the importance of social media in business and explained the 4 ‘C’s that must be achieved to be successful on social media - Creativity, Creation, Community and Connection. She also explained how a successful brand strategy works on social media, get people to know you, get people to like you and get people to trust you. At the end of class Lucie set us a group task to to create our own company and suggest how we could market it using social media. We were also asked to discuss how will social media change by 2020. Our group concluded that social media will become far more interative in the future, for example devices such as glasses will have built in social media outlets.
I also completed another portion of my groups app, I came up with the concept of a 'share your meal' section where the user could share ingredients and picture of their paleo meals with other social media users or use it to keep account of their diet, below is a screenshot of our blocks for that section. I completed the 'tools' section of the app where we included a calorie counter, BMI calculator, portion guide and also I found a tutorial online on how to build an activity tracker using MIT app inventor which was in keeping with our apps objective.
Share your meal blocks:
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